Christmas always comes with a clear message: to pause, reconnect, and celebrate what truly drives us throughout the year. At Grupo Mora, we wanted to convey that essence in our 2025 Christmas campaign with an idea that goes beyond design: putting the FOCUS on the energy that drives us, both in a human and industrial sense.
Our graphic line is based on the concept of FOCUS ENERGY, linked to the ‘I Take Care of My Energy’ Project, an initiative that seeks to remind us of the importance of managing our resources well — both personal and business — to build a more efficient, sustainable, and conscious future.
A campaign that invites you to pause and recharge your energy
In a sector like ours, where activity is intense and the pace never stops, we sometimes forget something essential: we also need breaks, balance, and time to recharge our energy. This Christmas, we want to highlight this idea, conveying a warm and human message that connects with employees, customers, suppliers, and partners: Taking care of our energy means taking care of ourselves.
That is why the graphic line features soft, warm, and symbolic visual elements: beams of light, focal points, flashes, and compositions that represent that ‘inner focus’ that we must maintain. All accompanied by a modern style that integrates the identity of Grupo Mora with colours, textures, and shapes that convey well-being and serenity.
Taking care of energy, inside and outside of work
The concept of ‘I take care of my energy’ is not just about energy efficiency or savings — although that is also part of our philosophy — but about a broader approach:
– Taking care of our physical and emotional health.
– Managing our time better.
– Promoting respectful and balanced working environments.
– Committing to more efficient processes and resources.
– Building working and commercial relationships that add energy, not consume it.
This message is especially important during busy periods, when it is just as necessary to stop and appreciate what we have achieved as it is to keep moving forward.
Este mensaje es especialmente importante en épocas intensas de actividad, donde detenernos a valorar lo conseguido es tan necesario como seguir avanzando.
A light that illuminates everything we do
As a business group operating in such diverse sectors — steel, construction, and real estate — we know that our true strength lies in our people. Every project, every delivery, every piece of work, and every operation requires energy, effort, and dedication. But it also needs inspiration, motivation, and purpose.
This year’s Christmas campaign reminds us that energy is not only produced: it is also nurtured, recharged, and shared.
That is why we want this message to be a unifying force for all our companies and for all of you who are part of the Grupo Mora journey.
Our wish for this Christmas
May you find time to rest, connect with your loved ones, and recharge the energy that drives you.
May the coming year find us with the strength we need to continue growing, innovating, and building together.
And may FOCO ENERGÍA accompany us throughout 2026 as a reminder of what is truly important: taking care of ourselves so that we can take care of what we build.
From Grupo Mora, we wish you a Christmas full of light, balance, and positive energy.